Why was the plaza renamed Times Square?

The area received its name after the publisher of The New York Times relocated the newspaper headquarters to the intersection.

What was the previous name of this location?

The intersection was formerly known as Longacre Square, named after a carriage trade district in London.

Where does the traditional New Year celebration ball drop occur?

The annual ball drop takes place on the roof of the historic building originally constructed as the Times headquarters.

What historic cross-country highway terminated at this intersection?

The plaza served as the eastern terminus of the Lincoln Highway, an early transcontinental route spanning the United States.

Which major entertainment area surrounds the square?

The square serves as the central hub of the Broadway Theater District.

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Times Square: o que há por perto, como chegar e quando ir · 2026

Anyone staying near the Theater District soon learns to detour around the main plazas, trading the constant pedestrian crush and digital billboards for quieter side streets.

Times Square · CC BY-SA 4.0

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Agora na cidadeTimes Square+14 °CNubladoatualizado 19:02 Por perto27

Taxa de câmbio$ 1,00por 1 $USD — a moeda do paísem 2 de nov. de 2026

Sobre o local

Midtown Manhattan converges at a bowtie plaza formed around the Broadway theater corridor.

The bowtie plaza links Duffy Square with the primary Broadway intersection, anchoring Midtown Manhattan and the Theater District. Commercial storefronts operate day and night beneath continuous digital billboards. Pedestrians navigate dense crowds near theater entrances, while surrounding transit platforms provide rapid connections across the metropolitan subway network.

Continuar a ler

The district evolved from Dutch waterways and rural farmland into a carriage trade hub named Longacre Square. Real estate sales by John Jacob Astor and the arrival of publisher Adolph Ochs transformed the crossroads into an illuminated commercial zone. Renaming followed the construction of the newspaper tower and its subway station, which soon marked the eastern terminus of the transcontinental Lincoln Highway.

Long-term residents experience sharp shifts in street accessibility around evening theater performances. The district gained its theatrical reputation when Oscar Hammerstein built the Olympia theater, expanding into a national stage for major public gatherings and New Year celebrations. Film productions and digital games frequently document the dense corridor, capturing both its historic urban grittiness and modern corporate scale.

Associações

Broadway Theater DistrictSurrounding venues stage major theatrical productions and drive evening foot traffic.
Digital billboardsTowering illuminated displays line the plaza facades and advertise around the clock.
Pedestrian congestionConstant tourist streams and theatergoers create severe bottlenecks along sidewalks.
New Year ball dropCrowds assemble at the central tower roof to mark the annual midnight celebration.

Factos

The area originated under Dutch settlement as a low-lying valley where multiple streams converged into the Great Kill.
City authorities originally named the carriage manufacturing center Longacre Square after a carriage district in London.
Mayor George B. McClellan Jr. approved renaming the intersection after publisher Adolph S. Ochs placed his newspaper headquarters there.
The intersection served as the eastern terminus of the Lincoln Highway connecting across the continent to San Francisco.

Atualizado em 9 de setembro de 2026Fonte: Wikipedia

Times Square: o que há por perto, como chegar e quando ir · 2026

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Midtown Manhattan converges at a bowtie plaza formed around the Broadway theater corridor.

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